Rank Checker
Automatically monitors keyword positions on Google and brand coverage across AI engines. Delivers in-depth reports to guide your strategy.
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★★★★★ 5.0
1000+ SEO projects
🇻🇳 Made in Vietnam
SERPUPDATE
All‑In‑One SEO & GEO Software
SERPUPDATE is All-in-One SEO & GEO software: rank tracking, website auditing, and content automation in a single platform. Accurate data, pay-per-use pricing, helping Vietnamese SEO teams save up to 80% versus foreign tools.
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Over 1,000 businesses and SEO teams use SERPUPDATE every day
Solutions
The SERPUPDATE toolkit
Each tool does one job, all sharing a single account and a single wallet. See pricing · 200+ supported regions
Extension
Score and analyze SEO/GEO right in your browser across 73 SEO factors and 49 GEO signals (over 130 metrics). Detect on-page issues instantly with clear, visual fix guidance.
Install free
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AI Content Automation
Digitize your content production workflow with AI. Automatically research, outline, and publish SEO-optimized articles at scale.
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AI Brand Tracking
Proactively monitor your brand visibility across ChatGPT, Gemini, and Perplexity. Protect your competitive edge.
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Comprehensive Audit Website
Automatically crawl every URL on your website. Aggregate and report detailed On-page & Technical SEO issues across your entire site.
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● Coming soon
Keyword Planning
Large-scale keyword research and scraping software. Filter and automatically cluster keywords instantly to drive your content roadmap.
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● Coming soon
Core values
Why choose SERPUPDATE?
Everything you need to run your SEO & GEO campaigns at an optimal cost.
Comprehensive SEO & GEO software
All-in-One software combining rank tracking, website auditing, keyword research, and AI content automation. Manage every project end-to-end in one centralized interface and save maximum operating time.
Accurate data, running 24/7
Powered by proprietary Antidetect technology, the system collects data directly from Google and AI engines (ChatGPT, Gemini) with zero latency. It eliminates estimation errors and ensures continuity across every campaign.
Flexible pricing for Vietnamese teams
A Pay-as-you-go model: pay only for what you use. Eliminate the financial burden of expensive fixed plans from foreign tools, with built-in local payment and valid VAT invoicing.
End-to-end workflow
End-to-end SEO & GEO software
Three automated steps to help you master traffic from Google and AI engines.
1
Research & Standardize Your Foundation
Automatically cluster thousands of strategic keywords with Keyword Planning. Combine it with a full Technical and On-page review using Audit Website and the Extension to clear away technical roadblocks.
2
Automate Content Production
Use AI Content Automation to research, outline, and publish SEO/GEO-optimized articles at scale. Quickly build solid Topic Authority and information coverage.
3
Measure & Proactively Optimize
Monitor keyword rankings with Rank Checker and measure brand visibility on ChatGPT and Gemini with AI Brand Tracking. Use real-time data to continuously optimize your SEO and GEO loop.
"The monthly cost of foreign tools eats up most of the budget on SEO projects in Vietnam. I built SERPUPDATE to put an end to that waste, delivering accurate data at an optimal cost."
Founder · SERPUPDATE
1000+
Projects being tracked
5M+
Keyword checks
99.9%
System uptime
<5 minutes
Support response time
It all started with the budget "pain" that most SEO teams in Vietnam face. We used to pay a very large amount every month for expensive foreign tools, yet still had to patch together several disconnected platforms, which kept breaking our workflow.
That's why SERPUPDATE was built. Instead of staying dependent, we created an All-in-One SEO & GEO software to solve this problem once and for all. Our ambition is to give the Vietnamese SEO community a powerful, accurate data tool at a flexible and reasonable cost.
Who it's for
Built for every SEO team
Whether you're an agency or an in-house SEO, SERPUPDATE has a way to make you faster.
Agency (Digital / SEO)
Manage dozens of projects at once with Rank Checker and in-depth Audit Website. Scale up article production with AI Content, helping agencies optimize their workforce and grow profit margins.
In-house Marketing (SEO)
Master all your data, from On-page Audit to Keyword Planning. Easily track brand health (AI Brand Tracking) and prove campaign impact to leadership with accurate reports.
Freelancer (SEO & Content)
Get the complete All-in-One toolkit, from keyword research and SEO scoring (Extension) to automated writing (AI Content). Maximize your solo productivity with extremely flexible pricing.
Reviews
What do customers say about us?
Trusted by many agencies and SEO teams in Vietnam.
★★★★★
The community sharing positive feedback about the SERPUPDATE Extension
View source →★★★★★
A regular user of Rank Checker & the Extension
★★★★★
Nice interface, clear and great pricing, solid tracking, and the all-in-one set is complete too. Good job, friend!
View source →★★★★★
If you haven't tried SerpUpdate yet, give it a go — super convenient, accurate, and the local comparison by region works really well.
View source →★★★★★
Honest review, no booking :v. SERPUPDATE's strengths: accurate Global and Vietnam checks with no regional discrepancies; an easy-to-use interface that makes tracking competitors simple; and it's cheap, only.....
View source →★★★★★
I had the team test it and the results are great, Nam. Charging per check like this feels totally fair to me!
★★★★★
Used it once and was hooked, Nam. Easy to use, exactly what Vinahost needed to cut rank-checking costs. The results are accurate, honestly on par with foreign tools.
★★★★★
The check results look great to me, and buying the tool even came with SEO advice. So enthusiastic, thank you so much!!!
Build your own All-in-One toolkit
Own a professional search data infrastructure with high stability. Start completely free and scale flexibly as your projects grow.
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FAQ
Frequently asked questions
How is SERPUPDATE different from international SEO/GEO software?
SERPUPDATE is purpose-built for the Vietnamese market at a significantly lower cost. The platform tracks Top 100 Organic, AI Overview, and Brand Mentions simultaneously on a single dashboard, so you no longer need to buy multiple expensive standalone tools.
Why is SERPUPDATE's tracking data so stable and accurate?
We leverage core Antidetect Browser technology (international IP rotation, fingerprint emulation, ISO 3166-1 geolocation) to precisely replicate real user behavior. This bypasses CAPTCHA barriers and ensures the data we collect always matches what actually appears on Google.
How does SERPUPDATE's pricing model work?
We pioneered the "Pay-as-you-go" model (pay only for what you use). Instead of being locked into wasteful fixed monthly subscriptions, you simply top up your wallet and the system charges you transparently based on the number of successful queries.
When should you use the Chrome Extension instead of the Cloud API?
The Extension is perfect for individual SEOs or small projects because it uses your local network to check rankings & run audits completely free. The Cloud API, on the other hand, is the powerful solution for agencies that need to check thousands of keywords and run automated 24/7 multi-region tracking without keeping a machine on.
What makes the Extension's On-page Audit feature special?
The Extension scores across 12 analysis groups with 73 SEO factors, plus 49 dedicated GEO signals for AI Search, over 130 metrics in total. It features a built-in AI assistant that suggests how to optimize Entities, improve article structure, and boost your chances of landing in AI Overview (SGE).
Does SERPUPDATE support report exports and VAT invoices?
Absolutely. Built 100% by Vietnamese engineers, we support flexible local payment methods, visual PDF/Excel report exports for agencies, and fully valid electronic VAT invoices for businesses.